TORRANCE, Calif., Feb. 28, 2008 (PRIME NEWSWIRE) -- Execute Sports
Inc.
("Execute") (OTCBB:EXCS), a company engaged in the design,
manufacturing and sale of water sports products, today announced that
its marketing agent, Challenger Powerboats, Inc., received orders for
Execute's Sugar Sand line of boats totaling 35 boats or $703,000 in
January. This marks the highest monthly sales of Sugar Sand boats
since
the boat line was acquired from IMAR group in December of 2006.

The orders were largely attributable to the success of the Company's
aggressive 2008 boat show schedule in which both Challenger's sales
staff and Sugar Sand's robust dealer representative network presented
and marketed their boats to consumers and boat enthusiasts around the
country. The company's 2008 boat show schedule is set to conclude with
the Great Rockies Sports Show-Kalispell and the Tacoma Dome Boat Show
in March 2008. Other boat and luxury goods shows attended by the
Company included:


San Diego
Houston
Nashville
Atlanta
Barret-Jackson, Scottsdale
New England Boat Show (Boston)
Chicago
Denver
Ft. Worth
Austin
Great Rockies Sports Show -- Billings
Great Rockies Sports Show -- Bozerman
Minneapolis
Fargo
Seattle
Charleston
Paducah
Dallas
Spokane National
Atlantic City
Miami
Detroit
Las Vegas

Execute's Sugar Sand line of jet driven boats use the same propulsion
techniques as jet fighters. The boats range from the 14 foot Sting
model to the 23 foot Oasis model, and are all designed for extreme
water sports, speed or just leisure cruising. The boats can be used in
shallow waterways and are highly maneuverable, bringing their sports
capabilities to the extreme. In addition to the Sting and the Oasis,
Execute's Sugar Sand line of boats also includes the Tango Xtreme and
the Tango Super Sport (both 16.5 feet), the Mirage and Mirage Fun and
Fish (both 18 feet), and the Calais (19.5 feet).